Matt Kennedy
864 articles published
Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Top Online Bingo Sites and the wider Take Marketing portfolio.
Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every bingo room listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.
Over 17 years in the industry, Matt has worked directly with affiliate platforms, bingo operators, and software providers. He has watched the UK bingo market move from desktop Flash games to mobile-first apps, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.
Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.
Latest from Matthew
The potential sale of BoyleSports Could be a Lucrative Move for Another Large Betting Company
There have been whispers in the iGaming industry of the possible sale of popular Irish bookmakers BoyleSports. Although…
Collapsed Betting Platform Football Index Promises Customers Their Money Back
The unexpected collapse of the Football Index and subsequent removal of its UK license saw customers of the…
Betfred Receives £2.9m Fine by UKGC
Day in, day out we see more fines being issued by the United Kingdom Gambling Commission (UKGC). It’s…
Mecca Games Gets a Facelift With New Website, Logo, and Promotions
Mecca Bingo has been a common staple in our lives for many years from its land-based bingo clubs…
Only One Week Left for UK Lottery Player to Claim the £1M Prize
It’s time to check your old lottery tickets as one lucky UK player may be holding a winning…
No Limit City Joins Forces with Paddy Power Betfair
The software supplier is delighted to introduce their groundbreaking games to the iconic operators’ massive collection of players.
There are a Few Days Left to Win a £1000 Holiday at Paddy Power Bingo
Although we are nearing the end of the UK summertime, Paddy Power Bingo is giving its customers the…
Smarkets Receives UKGC Fine Over Compliance Failings
Smarkets, a revolutionary sports betting company based in London will pay the United Kingdom Gambling Commission fine of…
Bet365 Set to Launch Sports Betting News Website Ahead of FIFA World Cup 2022
Bet365, one of the largest sports betting operators is set to launch brand-new sports betting news website in…




