Matt Kennedy
864 articles published
Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Top Online Bingo Sites and the wider Take Marketing portfolio.
Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every bingo room listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.
Over 17 years in the industry, Matt has worked directly with affiliate platforms, bingo operators, and software providers. He has watched the UK bingo market move from desktop Flash games to mobile-first apps, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.
Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.
Latest from Matthew
Mecca Bingo Fans Saddened as More Bingo Clubs set to Close
Mecca Bingo is one of the UK's most popular bingo brands, however, the land-based and online operator has…
Newbie Bingo Player Wins £150,000 at Buzz Bingo Warrington
A Warrington man got the shock of his life after signing up at Buzz Bingo on Prince Harry…
After an 8-Month Process 888 Closes $730m Deal on William Hill Acquisition
888 has finally closed the deal to acquire William Hill’s non-US business from Caesar’s Entertainment after an 8-month…
Win Holiday Vouchers at Sun Bingo
The weather is finally behaving itself, the sun is shining, and summer is finally upon us, so where…
Paddy Power’s ‘Stuff it Up’ Ad Leads to Advertising Standards Authority (ASA) Ban
After complaints against a Paddy Power TV ad, The Advertising Standards Authority (ASA) has decided to uphold one…
Bet365’s Dual Drop Jackpots are the Real Deal
Bet365 is one of the largest and most successful bingo, casino, and sports book operators in the UK…
National Bingo Day Returns This June
On the 27th of June 2022, National Bingo Day makes a welcomed return and all involved in the…
65% of Bettors Believe Forcing Spend Limits on Betting Will Push Them to The Black Market
According to the latest YouGov poll, an astonishing 65% of betting customers fear a cap on betting limits…
The Rank Group Teams up With GamCare for Employee Training Programme
A collaboration between the Rank Group and GamCare delivers a new employee training initiative aimed at teaching Rank…




