Butlers Bingo, the first of Broadway Gaming’s bingo brands, has launched a new television campaign. Perhaps best known for creating the winner of the biggest ever jackpot, £5 million, for an online bingo player, Butlers Bingo is now aiming to increase its membership with a brand new television advertising campaign.
Butlers Bingo TV debut
The 30-second advert, which was first shown on screens around the UK on 24th April, features a female bingo player and ‘The Butler’. To emphasise the site’s mobile gaming, the butler initially serves up the lady’s tablet on a silver platter while she’s relaxing in bed. Later, her mobile is presented to her while she sips on a cup of tea, and finally, the butler offers up her laptop as she sits on the sofa. The theme of being waited on hand and foot continues into the site itself, as Butlers Bingo has both classic 90-ball and US-style 75-ball bingo games, as well as a great range of slot titles for members to enjoy. There are also plenty of promotions for players to take advantage of, including the chance to win £10,000 cash. As well as highlighting its mobile capability, the advert lets viewers know of some of Butlers Bingo’s best features, including the chance to win a jackpot of £5,000, its VIP service which offers free bingo tickets and bonuses, and the offer to deposit £10 and get £35 to play with.