At the end of March, Ludos Towers revealed the new look Bingorella site, formerly known as Winneroo Bingo.
Winneroo becomes Bingorella
We’ve seen many bingo sites undergo a rebrand in order to freshen things up, but very rarely does the rebrand extend across the whole site, including into the rooms. But, Bingorella is a million miles away from Winneroo, having been completely transformed with a new theme.
While the look of this Dragonfish site completely different, all account details, such as usernames, passwords, bonuses, and points, will remain the same, as Bingorella isn’t a new site, just a re-launch of the old site. The main reason for the rebrand is to prevent confusion amongst players, as since Winneroo Bingo launched around two years ago, it has also expanded to include non-Winneroo marques.
Back to bingo
The site retains the most popular features from its time as Winneroo, but has also made a few changes based on customer feedback, such as becoming mobile-friendly, focusing more on bingo than slots, and introducing a more fun design. As we’ve mentioned, there’s a new theme, which can only be described as superhero meets 60s pop art, where Bingorella is the site’s mascot and star of the show. She looks a bit like Wonder Woman, but unlike the infamous superhero, she has a wide range of outfits to choose from. She can be seen wearing a poncho and sombrero in the advert for Spinata Grande, but a quick wardrobe change, and she’s donning an astronaut’s helmet in the Starburst slot promo.
Another change is to the promotions; players can now get a £5 no deposit bonus and a whopping 500% first deposit bonus, followed by 100% match bonuses of up to £100 and 10 free spins on the next five cash deposits.