Relax Gaming, an Alderney-licensed software provider, has recently announced that its existing partnership with Malta-based online gaming operator, Unibet, will now see the launch new software and a bingo network this summer. The new software will be based on the monitoring of the bingo market, and will offer players some great features, such as different types of bingo, in-game features, a full casino, and a loyalty program. It will be available via desktop, iOS and Android devices, as well as online and in regulated markets, such as the UK and Belgium.
Relax Gaming software to launch further whitelabel bingo sites
Relax’s new network will initially have four skins, as Bingo.com, Unibet Bingo, Maria.com and iGame will go live at launch. However, the software provider is planning to add more throughout 2015. The latest move to team up with Relax for bingo will also mark Unibet’s exit from its long-standing relationship with Playtech’s Virtue Fusion network. Unibet does already have an existing partnership with Relax, as the gaming operator ended its partnership with Microgaming to launch a poker product in 2013. Daniel Eskola, head of gaming at Unibet, explained that following the success of their standalone poker, it was natural to develop a bingo product as well. Patrik, Relax’s chief executive, commented on the expansion of the partnership: “Our focus is to deliver a modern, engaging client that has clever solutions to some of the problems operators sees with their current bingo offering.” He went on to explain that they plan to follow a similar plan as to their poker product, “rapid development and frequent releases”. Österåker believes that this will put their bingo product at the top of the market.