After months of arduous battles between contenders grappling for the fourth National Lottery licence, the United Kingdom Gambling Commission (UKGC) finally awarded the licence to Allwyn Entertainment Ltd (formerly Sazka). However, due to an ongoing court case headed by Camelot, the decision was withheld until finally Camelot backed down and Allwyn became the official fourth licence holder commencing February 2024. On the 19th of November 2022, Allwyn, Europe’s leading lottery operator announced the acquisition of Camelot UK Lotteries Limited. Camelot the current licence holder of the National Lottery will become a wholly owned subsidiary of Allwyn.
Allwyn Takeover on the 1st February 2024
Allwyn officially takes over the fourth National Lottery licence on February the 1st 2024, until then Camelot will remain operating separately in accordance with the third licence terms and conditions.CEO of Allwyn AG Robert Chavatal said, “We are delighted to have the opportunity to acquire the current operator of the third licence for the UK National Lottery. Allwyn and Camelot share a common goal: a passion to protect and improve the UK National Lottery, and the good causes it celebrates. Common ownership of the operators of both the third and the fourth licences will help ensure the successful delivery of the National Lottery both in 2023 and over the next decade. “Allwyn is committed to making the National Lottery better, raising more for good causes, and improving player protection. This deal strengthens the transition process and helps support Allwyn in achieving its vision for the National Lottery.”
Lucrative
To date, the UK National Lottery is the most lucrative procurement contract to the UK Government. Allwyn with the help of Camelot is expected to raise more than £100 billion in sales over its 10-year tenure. In the 12-month period ending March 2022, Camelot’s sales hit £8.1 billion. Since the National Lottery began in 1994, more than £46 billion has been raised for good causes including the Arts Council, UK sports, and the British Film Institute.