Matt Kennedy
864 articles published
Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Top Online Bingo Sites and the wider Take Marketing portfolio.
Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every bingo room listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.
Over 17 years in the industry, Matt has worked directly with affiliate platforms, bingo operators, and software providers. He has watched the UK bingo market move from desktop Flash games to mobile-first apps, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.
Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.
Latest from Matthew
Bingo Chat Rooms
While going out to play bingo live is as much about the social aspect as it is about…
BBQ Bingo and Cupcake Bingo launched
Bingo fans are in for a... ahem tasty treat this summer as two new food-themed sites powered by…
The History of Bingo
Many of us believe that Bingo miraculously appeared on our shores circa 1960. However, there is a long…
Understanding the differences between playing bingo and the lottery
There are lots of similarities between the lottery and playing bingo, both number-based betting games so it’s perhaps…
Exposing the truth about charity bingo
Charity bingo has a long history in the UK, from local hall fundraisers to online bingo events that…
Growth In The Online Bingo Industry
Online bingo has come a remarkably long way in a short space of time. What started as a…
Spin Genie TV advert under-18’s ASA complaint upheld
Online casino brand Spin Genie has had a complaint against it upheld by the Advertising Standards Authority (ASA).
Four new bingo sites launched by Dragonfish
Industry leader for bingo software; Dragonfish has announced plans to launch four new bingo sites.
Foxy Bingo TV advert complaint investigated by ASA
Foxy Bingo has found itself having to defend one of its television adverts after a complaint was received…




