Matt Kennedy
864 articles published
Matthew Kennedy co-founded Take Marketing Limited in 2008 alongside Becky Mosley and has worked in the UK online gambling industry ever since. He runs the technical side of the operation, building and maintaining the platforms that power Top Online Bingo Sites and the wider Take Marketing portfolio.
Matt's role is hands-on. He writes the code behind the offer feeds, the comparison tools readers use, and the back-office systems that keep every bingo room listing accurate and current. If you have used a feature on this site, the chances are he built it. He is also responsible for site performance, mobile usability, and the technical SEO that lets a small independent comparison site compete with much larger publishers.
Over 17 years in the industry, Matt has worked directly with affiliate platforms, bingo operators, and software providers. He has watched the UK bingo market move from desktop Flash games to mobile-first apps, lived through every iteration of UK Gambling Commission rules, and built the systems that keep our coverage compliant as regulation evolves. He has a particular interest in responsible gambling tooling and player-fund safety — the parts of the industry most people do not see but that matter most.
Matt is a Companies House registered director (Take Marketing Limited, company no. 07619813) and is based in Lincolnshire, England.
Latest from Matthew
NextGen Launch Kingdom’s Edge Slot
A new slot game turns up on a seemingly daily basis in the online casino world, so it…
NetEnt dishes out double delights
Scandinavian software provider NetEnt is one of the better known online games providers in the iGaming sector, with…
What Is Self-Exclusion In Online Bingo?
The concerns about problem gambling have grown a huge amount in the last few years, with the likes…
Last chance to play these NetEnt slots
Leading software provider NetEnt have announced that is the end of the line for some of their slots,…
Essex Mum’s First Slot Machine Spin Pays Out £1.6 Million At Mecca Bingo!
A lucky British woman has won a staggering £1.6 million on Microgaming’s popular King Tusk slot at Mecca…
Netent release Swipe & Roll
Take a trip down memory lane and step back in time to the 1960’s, the time when rock…
4,500 Jobs at Risk as William Hill Plans for Up to 900 Shop Closures
The reduction in the maximum stake for fixed-odds betting terminals (FOBTs) is something that even those with a…
Life changing win for NetEnt player
NetEnt has been known for their impressive range of progressive Jackpot slots and the creation of multi-millionaires. The…
Play N Go release Sizzling Spins
Play ‘n Go May not be one of the better known software providers in the iGaming Industry, but…




